YESLAB
Our creative and technological laboratory at the service of the three major offerings of YES: Tech, Creative and People.
What is YESLAB?
YESLAB is our area that acts as a creative and technological laboratory serving the three major offerings of YES: Tech, Creative and People. We develop experimental projects, conduct applied research, test new technologies (such as AI), and explore innovative methodologies. We focus on creating original solutions with scaling potential, always with an approach centered on people and our clients' challenges.
Applied Research
We conduct research on emerging technologies and methodologies to find practical applications for our clients' challenges.
Experimental Projects
We develop experimental projects to test new ideas, technologies, and approaches before scaling them to full solutions.
AI Exploration
We explore artificial intelligence applications to enhance our solutions across all three divisions of YES.
Innovation Methodologies
We develop and test new methodologies for innovation, creativity, and problem-solving.
Current Projects
Explore some of our current innovation projects across our three divisions.
AI-Powered Content Generation
Developing advanced AI models for automated content creation that maintains brand voice and messaging consistency.
Immersive UX Research Lab
Creating a state-of-the-art UX research environment with eye-tracking, biometric feedback, and immersive testing capabilities.
VR Team Building Platform
Developing a virtual reality platform for remote team building activities and collaborative exercises.
Integrated Analytics Dashboard
Creating a unified analytics platform that integrates data from all YES solutions for comprehensive business intelligence.
Our Innovation Process
How we turn ideas into scalable solutions.
Identify Challenges
We work closely with clients and our divisions to identify key challenges and opportunities for innovation.
Research & Ideation
Our team researches potential solutions and technologies, generating innovative ideas through collaborative sessions.
Prototype & Test
We develop rapid prototypes and conduct iterative testing to refine our solutions based on real feedback.
Scale & Implement
Successful prototypes are scaled into full solutions and integrated into our divisions' offerings.
Meet the YESLAB Team
Our multidisciplinary team of innovators, researchers, and creators.
Maria Silva
Innovation Director
With 15+ years of experience in innovation and R&D, Maria leads our lab's strategic direction and research initiatives.
João Santos
AI Research Lead
An AI specialist with expertise in machine learning and natural language processing, focusing on practical business applications.
Ana Costa
UX Research Specialist
Combining psychology and design expertise to create innovative user research methodologies and testing frameworks.
Pedro Oliveira
Technology Prototyping Lead
A hands-on technologist who transforms concepts into working prototypes through rapid development techniques.
Collaborate with YESLAB
Have a challenge that needs an innovative approach? Let's explore solutions together.